Masterclass#15 – Intellectual Property Strategies for Entrepreneurs

Intellectual property should be addressed in a startup’s infancy. IP is one of your most valuable assets, essential in securing venture capital funding or preventing competitors from unfairly competing with you. But do you need to register a patent, trademark or copyright? What about confidentiality agreements or trade secrets? Navigating this legal landscape can be daunting.

After identifying what constitutes your IP—prototypes, logos, taglines, website copy—you must take steps to protect it. Managing your IP is an ongoing process. Intellectual property can be easy to dismiss when overwhelmed by the task of launching a startup, but it’s critical.

Here’s a sample of some of the topics we’ll discuss:

• What is your intellectual property?


• Various legal tools associated with IP and when they are relevant to your startup


• Ongoing management on IP to avoid exploitation

This masterclass is for entrepreneurs who want to:

• Understand the intellectual property of their startup


• Gain the knowledge to effectively protect their IP

Register for this masterclass to learn intellectual property strategies for your startup.

MASTERCLASS MASTER:

Dean Cvetkoski and started his business life at the age of 15 and used to write notes to excuse himself from school, only to get changed into something more presentable and attend client meetings. Dean says business is his lifestyle, not just his passion. Dean is the CEO & Founder of newly found local Liverpool startup, Vesuvio, which started from nothing to a now global business and is making news headlines across Australia.

Register for any iHarvest Meetup or Masterclass and receive a complimentary mentoring session with one of the VU Entrepreneurs in Residence (VU EIRs).

The iHarvest mentoring sessions offer specialised guidance to startups and entrepreneurs through connection to the VU EIRs, a diverse bunch with a single common defining characteristic – they believe in the importance of developing entrepreneurs and They Make it Matter.

HANNAH GEE is a senior leader who is passionate about building great learning cultures. A genuine collaborator, problem solver and leader, Hannah’s career has encompassed partnering with organisations to get great outcomes for and through people, technology and learning. Hannah hustles, develops individuals and teams and loves building stuff.

Speak to Hannah about Leadership, Management, Purpose, Learning and Development, Business Growth, Consulting, Storytelling, and Learning Design

THOMAS ANBEEK is a builder with a passion for entrepreneurship and startups. After spending a number of years as a management consultant, the Erasmus University and the Rotterdam School of Management engaged Thomas to aid in establishing the Erasmus Centre for Entrepreneurship (ECE). After moving to Australia Thomas became the first employee at Startup Victoria and was responsible for growing the community from 3,000 to 11,000 startup enthusiasts.

Speak to Thomas about Startups, Teamwork, Investment, Lean start-up, Community Building, and Program Development

JORDAN GIAN is a designer and thought provoker – but mostly a creative entrepreneur. With a background in design Jordan unknowingly used many Human Centered Design methods in setting up 15 SME’s before his 25th birthday. Jordan’s time is split between design commitments for leading global brands, running ecom businesses, hospitality venues and consulting on strategy and innovation.

Speak to Jordan about Small business, Design, Marketing, Getting started, Mindset, and Scale

Register now to attend #iHarvestMasterclass #15 and secure your mentoring session.

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